Behind The Florals

Hey, I'm so glad you're here.

I'm Amy, a Midlands lass with a passion for creating beauty from nature's greatest gift: flowers.

Chosen View Floristry began, like many businesses, during lockdown. What started as creating dried floral wreaths to sell on Etsy quickly grew into something much bigger. One sale led to another, and I soon realised the joy I found in working with flowers—the creativity, the attention to detail, and the ability to create something truly meaningful—was something I couldn't ignore.

Before long, I began working with fresh flowers, and that was it. I took the leap from a career in teaching into the world of floristry, and I've never looked back.

Alongside running my floristry business, I've also worked as a wedding coordinator, giving me a unique insight into the behind-the-scenes magic of a wedding day. From timelines and supplier coordination to those little details that often go unnoticed, I understand what it takes to bring a celebration together seamlessly. It means I can support my couples with not only beautiful flowers, but also practical experience and guidance throughout their planning journey.

I'm also mum to two wonderful children, who inspire me every day and motivate me to build a business that I'm proud of. Sustainability is incredibly important to me, and wherever possible I love to champion British-grown flowers and environmentally conscious floristry.

My aim is always to create floral designs that feel like pieces of art. Whether it's a wedding bouquet, a farewell tribute, or a hand-tied bouquet, I pour my heart into every arrangement I create.

Above all, I care deeply about building genuine relationships with my clients. I believe in great communication, a positive can-do attitude, and making every customer feel supported from the very first conversation.

Thank you for being here and supporting my business. I can't wait to create something beautiful for you.

Ready to Brighten Your Day?

Send us a quick note below, and we’ll craft something beautiful together—we’re here to help!